A brighter smile, done properly.
Professional whitening prescribed by your dentist, with trays made for your teeth and gel you can trust. Whiten at home, on your schedule, with us checking in along the way.

Four simple steps to a brighter you.
UK law says whitening must be prescribed by a dentist after an examination. That protects your teeth and gums, and it is why salon and online kits are not the same thing.
1. Free consultation
We check your teeth and gums, talk about the shade you want and whether whitening suits you.
2. Custom trays
We take impressions and make thin, comfortable trays that fit only your teeth.
3. Whiten at home
Wear your trays for a short time each day or overnight. Most people see a difference within two weeks.
4. Review & top up
We check your progress. Keep your trays and top up with fresh gel whenever you like.
Pick your whitening.
Home whitening
Our everyday professional system for a natural, noticeably brighter smile.
- Dentist assessment
- Custom-made trays
- Professional whitening gel
- Review appointment
Clean & Brighten
Begin with a hygiene clean so the gel works on a fresh surface, then whiten at home.
- 30-minute hygiene clean
- Dentist assessment
- Custom trays & gel
- Review appointment
Boutique whitening
Our premium system with extra gel for deeper staining or a brighter result.
- Everything in home whitening
- Premium Boutique gel
- Extra gel supply
- Two review appointments
Top-up gel £25 per syringe. Payment plans available on treatment over £350. Platinum members save 10%.

Natural results, no surprises.
We want you to love your smile, so we will be straight with you about what whitening can and cannot do.
- Results vary from person to person. We show you a realistic shade goal at your consultation.
- Whitening does not change the colour of fillings, crowns or veneers.
- Some people feel short-lived sensitivity. We will show you how to manage it.
- Whitening is for adults aged 18 and over.
Whitening FAQs.
How long do results last?
Typically one to three years, depending on diet and habits like coffee, tea, red wine and smoking. Keep your trays and a quick top-up brings the shade back.
Will whitening damage my teeth?
Professional whitening, prescribed and checked by a dentist, is safe for healthy teeth and gums. That is why we always start with an assessment.
Why not use a kit from online or a salon?
In the UK only dentists can legally provide whitening using effective concentrations of peroxide. Salon and online products are either too weak to work well or illegal and potentially harmful.
Can I spread the cost?
Yes. Ask about payment plans for treatment over £350, or join our Platinum plan to save 10% on whitening.
Your brighter smile starts here.
Book a free whitening consultation. We will check your teeth, talk through your options and give you a clear price.